With the increasing demand for energy saving and emission reduction in the world, LED lighting has gradually replaced incandescent lamps as a new generation of lighting sources. At present, LED lighting is used all over the world, and we are the world factory for LED lighting. We are lighting LED lighting in export. What is the current status and trend of the market? Development Status of LED Lighting Exports China's lighting exports began in the late 1980s and early 1990s, with exports growing at double-digit rates. In 1998, exports reached US$2.23 billion, accounting for one-third of China's total lighting industry sales. By the end of 2003, China can be called a big country in the production of lighting appliances, regardless of the variety of products or the scale of production. With the development of China's national economy and the improvement of people's living standards, the demand for lighting electrical products has maintained a strong momentum. However, with regard to current domestic production capacity and not expanding exports, it is difficult for the domestic market to accommodate and digest such huge production. Therefore, no matter from promoting the national economic development, or expanding the space for the survival and development of enterprises, the export of lighting electrical products is placed in an important position, and the state has also formulated policies to support the export of lighting products. China's lighting products have been exported to more than 130 countries and regions on six continents, and have certain competitiveness. In the international market, the market share of some products is gradually expanding, and the prospects are more optimistic. At present, with the peak of China's electricity consumption, the expansion of the power gap, and the need for energy-saving, low-carbon, and environmental protection, it is extremely urgent to popularize intelligent and energy-saving lighting. At the end of 2012, China issued a roadmap for eliminating incandescent lamps, prohibiting the sale and import of ordinary lighting incandescent lamps of more than 100 watts. From October 1, 2014, it is forbidden to sell and import ordinary lighting incandescent lamps of 60 watts or more. At the same time, the Ministry of Science and Technology issued the "National Basic Public Service System Twelfth Five-Year Plan", and the government has successively introduced policies and support for energy-saving lighting, making energy-saving lighting the mainstream trend of civilian lighting in the future, of which the 12th Five-Year Plan will arrange 2.2 billion Yuan supports the promotion of energy-saving lamps and LED lights. Moreover, due to the reduction in the cost of LED lamps, the civilian LED lighting market has begun to exert strength. Guangdong, Hunan and other provinces have introduced industrial subsidy policies to actively guide and promote the energy-saving lighting industry. In addition, as the most promising energy-saving and environmentally-friendly emerging industry, the international intelligent and energy-saving lighting market has also developed rapidly. The United States, Europe, South Korea, Japan and other countries have actively implemented the promotion of smart and energy-saving lighting to promote the layout of the LED lighting industry. Last month, according to Secretary General Chen Yansheng of China Lighting Association, China’s LED lighting sales last year was about 42 billion, accounting for one-tenth of the total lighting of 400 billion. The domestic market for LED products is developing rapidly. Similarly, foreign trade has developed rapidly. In 2012, the export volume of the lighting industry was US$30.04 billion, a year-on-year increase of 34.5. Among them, the top three countries that did not list electric lamps and lighting devices (including LED lighting products) were the United States (US$1.43 billion) and Japan ( 720 million US dollars), Germany (470 million US dollars), the current European and American countries are the main market for domestic LED exports. According to Secretary-General Chen, the largest LED lighting company in the past year has reached a billion yuan. In 2012, sales of LED lighting products amounted to approximately RMB 42 billion, accounting for 10% of sales of lighting products, of which USD 3.5 billion was exported. The largest export country is the United States, accounting for 15.29% of total exports, followed by Japan, accounting for 10.44% of total exports. The global market for packaged LEDs is $13.7 billion, of which 23 is for lighting and 22 is for backlighting of TV/monitors, 19 For mobile devices. In 2013, the lighting industry's sales amounted to 470 billion yuan, and the export value of lighting products reached 33.57 billion US dollars, a record high. The export value of LED lighting products reached 6 billion US dollars, and imports reached 2.41 billion US dollars. According to various data, the contribution of the lighting industry to China's GDP is about 1. In 2013, the global LED lighting products demand ratio, the largest proportion of bulbs 38, lamps 24, downlights 14, PAR lights 10 Chinese LED manufacturers limited capacity, The overseas market is in short supply, and the LED industry heat wave has also attracted the support of relevant government departments. Following the release of the Shenzhen LED Industry Development Plan by the Shenzhen Municipal Government in 2009, the Guangdong Provincial Government held a standing meeting recently. LED lighting, together with new electronic information and electric vehicles, has become one of the three new industries supported by Guangdong Province. Taking the global lighting industry as an example, LED lighting is increasingly becoming the mainstream of the industry. An industry reality related to this is that the processing and manufacturing of more than 70 LED application products in the world is completed in China. The maturity of upstream chip technology has created conditions for Chinese companies to enter the LED downstream application industry. In the Pearl River Delta region alone, there are no fewer than 700 companies engaged in LED packaging and application, and a considerable part of them are transferred from the plastics and digital industries to the gold mining. At the same time that mass production technology is mature, the LED market has also attracted another opportunity for an outbreak. LED lighting export existing deficiencies and problems Although LED foreign trade has good development prospects and considerable profit margins, but LED foreign trade industry has many shortcomings and problems. The LED industry is divided into upstream, midstream and downstream. Upstream chip manufacturing, equivalent to the tungsten filament of traditional lamps, is at the core of the entire industry chain. Similar to the structure of the past China's global IT industry chain, in the global LED industry chain, Chinese companies are still in the middle and lower reaches of the industry. . It is reported that in the composition of the entire LED industry chain, LED epitaxial wafers and chips account for about 70% of the industry's profits, LED packaging accounts for about 10~20, LED applications account for about 10~20. China's LED industry is more than 70 concentrated in the industry. Downstream, it is the thinnest part of profit. Since a considerable portion of Chinese LED application companies have not paid royalties, this exposes their products to infringement risks in overseas markets. At present, there is still room for improvement in the management of patent technology in the international and domestic areas. The packaged device in the middle reaches is equivalent to the capillary tube of the traditional luminaire. Under the extrusion of the upstream and downstream, the package company in the middle reaches can only go upstream or downstream by the upstream and downstream extrusion. However, the investment scale and technical threshold of the upstream of the LED industry are much higher than those of the middle and lower reaches. The possibility of packaging companies expanding upstream is very small, so many packaging plants choose to expand downstream to make lamps. Downstream assembly into lamps. Many enterprises in China are middle and lower reaches industries, importing wicks from abroad for processing and packaging, and then exporting finished products. Many domestic LED manufacturers and distributors have claimed that the LED street lamps they produce can replace the 250W high-pressure sodium lamps with 90W LED street lamps under the condition of meeting the existing road standard lighting, and the power saving effect is remarkable. And free to say that the life expectancy is more than 10 years. We may wish to use 90W lamps (110lm / w) for lighting efficacy conversion, obviously the total light is still very different. You can blow in the country, but in foreign markets, the commitments and guarantees made by the company are all fulfilled, otherwise it will be endless. It is recommended that LED street lamp manufacturers who want to expand overseas markets must do a good job in quality assurance! The world's LED patent technology is concentrated in the hands of five companies in Japan and Europe and the United States, the largest in Japan, which is protected by patent barriers and trade in some countries. Therefore, if Chinese enterprises want to truly maximize profits, they must master the dual advantages of core technology and processing, and realize technological transformation and technological innovation. Prospects for the development of LED lighting exports From 2013, the top ten exporting countries are the United States, Japan, Hong Kong, Germany, Russia, the United Kingdom, Australia, the Netherlands, Spain and Italy. In the first quarter of 2014, the export value of lighting products was US$7.96 billion, of which the export value of LED lighting products was US$1.67 billion. The export of indoor lamps has increased significantly. The fixed lamps have reached US$1.62 billion, an increase of 139.2. The portable lamps have 550 million US dollars, an increase of 199.8. It is expected that the export value of LED lamps in China will increase by about 35 in 2013. This year's LED lighting products are exported. It will continue the upward trend in 2012. According to China's customs data, LED lighting application products are based on the unspecified lamps and lighting devices in the customs classification. The export growth in the first quarter of 2013 was strong, with an export value of nearly 1.6 billion US dollars. With an increase of 32, it is the fastest growing segment of all lighting categories. In addition, there are data showing that from January to June this year, the Zhejiang Provincial Inspection and Quarantine Bureau exported 222 million US dollars of LED electric light source products, an increase of 44.42 over the same period of last year; exports of LED lamps and lanterns products of 107 million US dollars, an increase of 40.25 over the same period last year. Although Europe and America are still Exporting to major destinations, but with the impact of the global economic slowdown, the market demand in developed countries has slowed down, and the export threshold has been increasing. Many foreign trade companies have experienced sharp declines in overseas orders. From the perspective of export regions, Europe and the United States have experienced ultra-high growth. The growth rate of Asia is slower, among which the EU is the largest export market for LED lamps in China, accounting for 28; North America is China's second largest market, accounting for more than 18%, and Japan accounts for nearly 9. In addition, it is represented by BRICS countries. Emerging markets are also important export destinations for LED lamps in China, accounting for the overall 8. LED lighting demand in emerging markets is heating up. LED lighting is rapidly infiltrating in emerging markets such as Russia, India, Southeast Asia, the Middle East and Africa. The demand for products has shown a clear upward trend, or it will become another highlight of the global LED market in 2014. China has bilateral trade agreements with ASEAN countries, and LED products exported to these countries can enjoy low tariffs or even zero tariffs. Moreover, the economic growth of Southeast Asian countries is very fast, the investment in infrastructure construction is very large, and the policies are also very attractive, and it has begun to become a new hot spot. Russia's demand for LED lighting is also very large. Russia's local LED companies are few, the company is small, and the technology is still relatively backward. The demand for LED tubes and LED bulbs is the largest, followed by LED downlights. Domestic LED companies can open up markets by building industrial parks, setting up distribution companies or directly choosing exports. On behalf of the Russian Federation’s representative office in China on the 15th, Grudev said at the Russian and CIS National Lighting Market Analysis and Channel Strategy Conference held in Shenzhen that Russia hopes to further increase the Sino-Russian trade volume in the LED industry and attract China's advanced LED companies set up factories in Russia. India has great market space as the Indian government encourages the implementation of LED product plans. According to CSAResearch, in 2013, the export value of China's LED lighting products to India was US$57 million, while the export value in the first half of 2014 was about US$49 million, a year-on-year increase of 260. The Indian market is exporting LED lighting products in China. The market share in the country is second only to Russia, accounting for about 12%. At the beginning of this year, the UAE National Quality Standards Bureau announced new standards for indoor lighting, including the ban on the import of incandescent lamps; indoor lighting must use energy-saving lamps (CFL), LED lights and iodine-tungsten lamps; the mercury content in the bulbs exceeds the above three environmentally friendly bulbs. The products are also banned from entering the UAE market. In addition, Saudi Arabia also stipulated the gradual elimination of incandescent lamps and the use of LED energy-saving lamps. The Middle East is also gradually starting to promote LED lighting, and will also bring a lot of market share to China's LED exports. According to the analysis of the Kaitai Research Center, the total value of the Thai lighting market in 2012 was about 1.4 billion yuan, of which LED accounted for 12, and the proportion is expected to increase to 45-50 by 2015. At present, the Thai government is vigorously implementing lighting. Engineering, the demand for LEDs has increased. Chinese companies can enjoy zero tariffs when they export to Thailand as long as they obtain the certificate of origin in China. The price in Thailand is 2-3 times that of the domestic market. However, the light source products exported to Thailand must pass the certification system of Thailand. . In addition, most of Thailand has a tropical monsoon climate, which is hot and rainy all year round. Products exported to the country need to be protected from heat and moisture. LED companies can also consider exporting portable devices such as LED emergency lights and flashlights to the country. According to the draft National Urban Development Plan 2011-2020 announced by the Ministry of Construction of Vietnam, the total investment in urban development in Vietnam in 2011-2020 is 1098 trillion rupiah (about 50 billion US dollars). By 2015, the national urbanization level will reach 38. According to the plan, the amount of investment in urban development in 2011-2015 includes 20 billion U.S. dollars in new facilities investment, 3 billion U.S. dollars in urban renewal investment, and 27 billion U.S. dollars in 2016-2020, including 24 billion U.S. dollars in new facilities and 3 billion U.S. Dollar. This means that LED lighting has huge expansion potential in the Vietnamese market, and it may become a new strategic base for Chinese LED companies in the future. In addition, Africa is the dark horse in the LED lighting market. The potential of the basic lighting and municipal lighting market in Africa is huge, and Africa is at the low end of lighting applications. It has low performance requirements, low price, long life and durability. In Africa, about 90 rural people have no electricity supply, and many small streets in cities
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